UX Case Study
Revolutionizing Language Learning
Discover how we designed an intuitive platform that helps users master new languages faster with our unique Language Crucible approach.
Explore the Project
Discover how we designed an intuitive platform that helps users master new languages faster with our unique Language Crucible approach.
Explore the Project
Lingotran is revolutionizing language learning by targeting the $70B market with a unique approach to mastering foreign languages.
Traditional language learning platforms struggle with student retention due to several key issues:
Lingotran addresses these challenges through our innovative approach:
Our design process began with an extensive analysis of how language is structured and taught, leading to our revolutionary Language Crucible approach.
Studying language learning methods and grammar structures
Identifying common patterns in sentence formation
Creating visual representations of grammar structures
Building interactive prototypes of the Language Crucible
After extensive analysis of grammar structures and user testing, we developed the Language Crucible concept - a visual, block-based approach to sentence construction.
Our approach to language learning centers around the Language Crucible, supported by 14 specialized activities.
Our proprietary sentence building system makes forming grammatically correct sentences intuitive and visual:
Listen to native speakers and identify what they're saying to train your ear for authentic speech patterns.
Record your voice and get immediate feedback on your pronunciation compared to native speakers.
Improve your writing skills with guided exercises and personalized feedback from our AI system.
We analyzed leading language learning platforms to identify gaps and opportunities in the market.
Game-based Learning
Practical Learning
Immersive Learning
| Features | Lingotran | Duolingo | Babbel | Rosetta Stone |
|---|---|---|---|---|
| Visual Sentence Building | ✓ | ~ | ✕ | ✕ |
| Grammar Visualization | ✓ | ✕ | ✕ | ✕ |
| AI Conversation Practice | ✓ | ~ | ✓ | ~ |
| Speech Recognition | ✓ | ✓ | ✓ | ✓ |
| Adaptive Learning Path | ✓ | ~ | ~ | ~ |
| Gamification Elements | ✓ | ✓ | ~ | ✕ |
| Cultural Context | ✓ | ~ | ✓ | ✓ |
Our analysis revealed several gaps in the market that Lingotran addresses:
Our research was critical to designing a platform that effectively addresses language learning challenges.
Strong alignment with institutional needs & Addresses specific language learning challenges.
Total Addressable Market – French (Global, School/College Segment)
Total Addressable Market – French (India, School/College Segment)
Serviceable Obtainable Market – French (India)
Year 1 Target– IGCSE Schools in India
French Tutor (Mumbai, Age 27)
Make language learning fun for kids aged 5–12
Use situation-oriented teaching, puppets, songs
Minimal tests, uses daily spelling repetition
Kids struggle with native-speaker audio
Tracks manually via WhatsApp, but doesn’t find it effective
French Tutor (Bangalore, Age 33)
Build proficiency (speaking, reading, writing)
Encourage participation with games, debates
Use textbook + screen-based material
Sentence framing hard due to native language influence
Learners use non-curriculum apps that disrupt flow
Limited time makes classes less engaging
French Student (Chennai, Age 21)
Converse in French
Improve speaking through interactive content
Lack of pronunciation feedback from teachers
Self-esteem issues when speaking
Lingotran's innovative approach has shown impressive results in testing and early adoption.
Grammar Improvement - Students showed significant gains in retention
Speaking Proficiency - Increase in conversational confidence
Practice Time - Students engaged more frequently
Hear what our users have to say about their experience with Lingotran.
It was so helpful I loved it and improved a lot! A fun moment was when one of my classmates sang, and yes, I do feel more confident. The people who were with us were so kind and fun!
Lingotran was a nice experience and helped me learn how to properly use negations. It was also fun to do with friends and having tabs in school. It improved my grammar, spelling, and reading.
Personally, this was my first time using tablets in school, and it made French more fun. It helped me brush up on old topics and construct sentences better. All in all, I feel more confident in French after using Lingotran.